Sarah created Angel Hair and Make-up’s Online Academy in 2020. Sarah is on a mission to teach all women to feel good and look good. Seven years ago, Sarah started teaching in Irish Schools and Colleges. She has worked with women from every walk of life. Women with Acquired Brain Injuries, women from marginalized groups, women with learning difficulties and women who want a career in the Hair and Beauty Industry. Her years of teaching and working as a Hair and Makeup Artist have led to this special training opportunity for all women.
The Angel Hair and Makeup’s Online Academy – A Practical and Hands-On Approach to Hair and Makeup (Minus the Boring Theory!).
Salon Styled at Home – The Fundamentals of Hair and Makeup for Every Woman – Practice Makes Permanent
Sarah believes in explaining everything in an easy-to-follow, step-by-step, hands-on way. By joining the practical sessions, it is the perfect way for students to learn the art of hairstyling, makeup application and skincare. The course videos allow practical tuition using Sarah’s ‘Practice Makes Permanent’ formula. Allowing women everywhere to learn how to do their own hair, makeup and skincare from the comfort of their own home, at their own pace and in their own time. Forget the boring theory and just learn how to do your own hair and makeup as well as take care of your beautiful skin, achieving Salon Style At Home.
LR: At what age did you know that you wanted to be a stylist? How did it all come together?
S: I was in my late 20’s. When I was growing up, my mother owned her restaurant, and I worked there all of my childhood. All I wanted to do was get out of hospitality and go work in an office. So when I finished secondary school, I went to college to study business and computers. It was 1993, so computers were the big thing! When I finished college, I took a job teaching people how to use computers. By this time, dial up internet was available in some people’s homes. My job was to teach people how to use PCs and the internet. I did this for a couple of years and then headed to Australia, where I worked as a marketing coordinator for a big tech company. I loved this role, and when I returned to Ireland, I signed up for night school to get qualified in Marketing. Alas, the party scene took over, and I got a job as an office manager, and I was happy enough partying the weekend away and working during the week to pay for my escapades. Many of my friends were hairdressers and nail technicians, so I loved the Idea of working in the beauty world. I settled with my now-husband in 2004, and it was at this point that I decided to train as a makeup artist while I worked full-time. I did a long course at the weekends for a few months and then began to offer my services as a side hustle to gain extra money. I fell in love with makeup and the industry, and in 2009 I decided to quit my office job and go back to college full time to study hairdressing, hair, and makeup for film and theatre and beauty therapy.
LR: Your background includes working with women who have had challenges in their lives. What is one of your most rewarding take aways from working with these women?
S: My teaching has taught me so much about people and their needs to be touched. Some of the groups I worked with were severely disabled and couldn’t groom themselves. I would carry out facials or manicures on them for demonstration purposes for the able bodied students to observe and repeat. When I say they melted in my hands, It broke my heart. Human touch is an integral part of us as humans, and every person deserves to feel it. Plus, when a person looks in the mirror and sees how well they can look, it makes them feel good. One of my favorite mottos is when you look good, you feel good. It doesn’t matter if it’s just looking at fresh-faced skin following a facial or nicely groomed eyebrows! The power of spending some time on yourself gives people a massive boost. Some groups I’ve worked with are ladies who are stuck in a poverty trap. My classes gave them the skills and the confidence to create their little side hustle. This, in turn, has affected how they see themselves as a proactive member of society. It has given them hope and means to create beautiful lives for their families. It has allowed them to be leaders in their children’s eyes and a person they want to emulate. Education is power, and it can break down boundaries and give people the confidence a
nd purpose to make things better.
LR: You combined your love of teaching and beauty care. What was the ah-ha moment that you knew the two would be profitable?
S: I’m still waiting for that one!! I don’t teach for the money; I do it to make a difference. I want to give people confidence. I want them to look in the mirror and see themselves. I want to empower women. I don’t want them to cover up with makeup; I want them to enhance themselves, and if that’s not wearing makeup but looking after their skin, that’s what I want to help them achieve. I want to do more than help them do their hair and makeup. I want to train them with skills that will allow them to be their OWN boss. If they do a small side hustle eyebrow course with me, I’m going to teach them how to market that side hustle. I’m going to teach them everything I’ve learned to create a sustainable, successful business. I’m going to help them up the ladder to living a happy, successful, financially independent life. This is my mission. When I teach in the schools and I get to teach the teenagers, I guide them to a path of independence, an educational journey that will fulfill them get them a job that doesn’t feel like a job. Please help them make a difference in their lives and others’ lives to be leaders.
LR: “Salon-Styled At Home” is the first course of a series of courses in your program. What mini tips can you give readers to give them a glimpse into what to expect when taking the course?
S: So Salon Styled at Home came out of an Idea I had when lockdown hit and all the salons closed; I had people coming out of the woodwork begging me to do their hair or remove their gel/acrylic nails. I thought, why can’t they do it themselves. So I began by creating short videos teaching how to cut a boy’s hair with clippers. How to style their daughter’s hair and people loved the videos. I went from having a couple of hundred followers to a few thousand. I consistently show up with free tips and videos teaching a wide range of skincare, makeup, hairstyling routines. One very popular live that I did on Facebook was my natural skincare routine using only products you would have at home like honey, milk, porridge oats and brown sugar It was fantastic the response I got, women sending me photos of them doing the facial with a gin and tonic in the other hand. Every week I deliver lives and videos for free on my social media platforms. I want everyone to have fun; there’s nothing contrived about what I teach. The products I use are ones that I have bought myself genuinely use and genuinely believe in. I don’t have any paid partnerships. I believe in guiding people by figuring out what works for them.
LR: You were a bridal makeup specialist prior to owning Angel Hair and Makeup. How has that experience helped enhance Angel Hair and Makeup?
S: I still do bridal hair and makeup. I just had a party of 6 on Saturday. Weddings are my first love. I relish the thought of helping a bride to feel beautiful on her wedding day. The fun on the morning of a wedding is so unique; these girls invite you into their personal world on such a special day. I feel truly honored to be picked as the hair and makeup artist for a wedding. I can honestly say I am friends now with a lot of my past brides. As a bridal hair and makeup artist, you build such a special bond with them at their trial, and the trust they have in you is unique.
LR: You are based in Dublin, Ireland, are your courses offered internationally? What are the challenges of launching an online academy?
S: Yes, my courses at present are available to all English-speaking countries. I will plan to have them translated to more languages when the finances allow.
LR: You have two children. How do you juggle being a Fempreneur and being available for your children?
S: This one I struggle with a lot. I have a lot of mammy guilt. However, when I am present, I give them my attention and my time. I love nothing better than to hear about their days. My kids are chatterboxes just like me, and it’s such a good complaint to have. My work sometimes has me working really long hours and weekends; I aim to spend time with my family on Sundays; they’re my non-negotiable days. I won’t work Sundays anymore. Another new trend is they don’t like to be here anymore. They’re always running off on me now, and I’m like, What the hell, I’m on my own!! I need to get a hobby, So I took up golf. I only play four holes, but I love it, it clears your brain, and the fresh air is fantastic. My me time is essential too.
LR: Finally what is it you want other women to know who are considering taking your course?
S: Salon Styled at Home will teach you how to do your own hair, makeup, skincare!! Not only that, It will allow you me time, that time that we seem to be so mean to ourselves with. It will give you a sustainable routine that is easy to follow with a downloadable eBook that covers everything in the videos plus more. When I carried out my market research, one of my questions was, have you ever gone on a zoom meeting or for a coffee with your friends and wished you looked more prepped and polished 98% said yes!! My course will teach you how to get prepped and polished in minutes.
If your still contemplating on purchasing my course, come follow me on social media you will find lots of free valuable content that will teach you tips and tricks on how to get Salon Styled at Home. You can ask me any questions and I’ll always write back. I want to thank you all for listening to me and I hope you all get #beautified with my Salon Styled at Home Course.
Connect with Sarah online at https://angelhairandmakeup.ie/