Shawna M. Charles (Charles Communication Group Founder) is a recognized thought leader and strategist providing strategic communications with the goal of helping to protect, promote and evolve their brand. She is a graduate of Howard University and holds a Master of International Business Administration and a Ph.D. in Clinical Psychology.
What has been your greatest achievement thus far in your entrepreneurial journey?
My greatest achievement so far has been starting my Communications agency and staying consistent even when I wasn’t sure what to do, what was next or how I was going to do it.
What obstacles have you overcome to get where your are today?
A major obstacle that I’ve had to overcome was transitioning from Corporate America to entrepreneurship. For me to be successful, I had to change my mindset and lifestyle.
What role has social media played in your career?
In my line of work, social media has played a major role in my company. It allows me to create a digital presence and reach a lot of people all at once. Social media has allowed me to network with people around the globe and build brand awareness.
What advice do you have for women entering the entrepreneurship world?
My advice for women entering the entrepreneurship world is don’t be afraid to ask for guidance and help. Delegating tasks, collaborating, and outsourcing is okay.
What is your definition of a Pretty Woman Who Hustles?
My definition of a pretty woman who hustles is someone who follows their dreams, isn’t afraid to chase it or ask questions, and someone who knows it’s okay to be scared but not stuck in fear.