October 26, 2021

PRETTY WOMEN HUSTLE

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Women’s History Month Feature – Betty Ceus

For Women’s History Month I will be sharing the stories that define and provide examples of women empowerment, uplifting stories of personal triumph and businesses that are inspiring and are making a difference for women. Women’s History Month is a declared month each year that highlights the contributions of women to events in history and contemporary society.

I want to introduce you to Ms. Betty, CEO Natural Bunch Kids.

Natural Bunch Kids Hair Care, was founded by a serial entrepreneur, Betty Ceus. As a single mother of two and educator for the past fifteen years Betty has earned her immense recognition. As one of the top hair care brands in New York City and in the haircare field. In 2016, subsequent to observing the consistent struggles parents shared with their children’s hair. As well, the founders own complexities unearthing quality haircare products for her own daughter led her on an innovative entrepreneurial journey, Having a vast zeal for children the brand, Natural Bunch Kids Hair Care, launched. In 2017, following her pursuit in quality hair care the founder acquired her stylist license. Over the duration of four years NBK has dominated in being a children’s hair care line that empowers children with diverse hair textures to love their hair. In addition, NBK has successfully provided a solution that assists parents in increasing mixture retention and promotes healthy hair growth.

Her Business is Natural Bunch Kids, a holistic children’s beauty brand.

What does women empowerment mean to you?

Women’s empowerment to me means to impart power to other women who lack it. It is pouring from one full cup to another, the wisdom, knowledge, and experience required to reach the next level. It is extracting, uplifting and unlocking the powers within with genuine support to identify which limiting beliefs are keeping that individual from developing and reaching their full potential to create one’s goals. Women empowerment is strengthening each other, encouraging each other positively in collaboration rather than seeing each other as competition.

What does self care mean to you?

To me, self-care means doing things that makes me happy, being mindful of my own needs. It means not answering a call and not judging myself nor feeling guilt for not doing so. It means pouring back into my cup, saying no when I need to. Sitting quietly with self, meditating and allowing myself to feel whatever I feel, and to hear the divine in me speak. Self care to me is an opportunity to remind myself that I come first, I matter and I too deserve time to rest and recharge.

When did you realize entrepreneurship was right for you?

My entrepreneurial journey began very early on at the age of 23. I attribute my entrepreneurial mindset to my caribbean mother, who wasn’t afraid to step outside of the box. As a young girl I’d watched her buy and sell wholesale goods to both local and regional eager buyers. Her courage led me to become confident in myself, and so it was inevitable for me to follow and explore entrepreneurship.

What are you most excited or passionate about? (In both business and life or both)

I am passionate about self-improvement and development, I am always excited when creating, and being of service to others. Growing Natural Bunch Kids is a passion I live and breathe daily. Children have always been my lane and I enjoy that lane very much. I am extremely excited for what’s to come for my family, we are on an amazing journey together, all small and big wins are celebrated equally together.

What are the goals you most want to accomplish in your business and personally?

The Natural Bunch Kids brand is so much more, but I believe in divine timing both in business and with personal. My goals are big and it’s true, they definitely scare me a bit, but I feel that we are moving towards building, and manifesting a legacy for generations to come.

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