October 16, 2021


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2021 Business to Watch – R&B/Pop Singer and Songwriter, True

True is an all American R&B/Pop recording artist, musician, model and actress. Born and raised in Youngstown, OH, the young starlet was introduced to her talents at the tender age of 3. Officially launching her professional career in 2010, True kept herself active in the local scene, performing at lounges, community events and opening for national acts such as Jeremih, August Alsina, and Mario. To date, the ambitious artist has performed for many notable regional events such as the Ohio Hip Hop Awards, Ohio Entertainment Awards and the Cleveland Film Fest. With a resume that started at the age of 9, True has credits of opening for and working with the some recognizable names such as Clarence “Dr. Bob” Ross (Saxophone player and Musical coordinator for “The Isley Brothers), J-Stylez (Member of Blackstreet 2), James Worthy (Grammy Award Winning Producer), K. Camp and many more. She has released “No Fucc Boyz” and “Blow It” singles. Now that True is signed to Sky’s The Limit Entertainment’s label, expect to hear more from her and Sky as a joint effort starting with her single “W.T.F.Y.M” being released this April. With her sights set on national success, she is in the studio preparing to release her debut EP/Album and continues to stay busy with modeling and acting opportunities.

Why is your business a business to watch in 2021?
Honestly I want to bring something different to music that’s “out” now. I think most of the music that is popular now isn’t Timeless. I want to make timeless music. Something that can Resonate for years. Positive music with good Vibes. Like Beyoncé said “ I was here, I lived, I loved, I was here I did, I’ve done, everything that I wanted And it was more than I thought it would beI will leave my mark so everyone will know I was here”

What inspired your to start your business?
I grew up in a family of singers lol. My sister and my mother were the first inspirations when it came to singing. I once lost at the Apollo To my mom. My dad played all types of instruments. As far as my sister, we’re in a girl group (Prevail) at 11. It’s pretty safe I was made to Sing.

When did you realize entrepreneurship was right for you? I realized it when I was in college and I said I wasn’t doing music anymore . By the end of my first semester I ended up playing piano and singing in the school choir . When God says yes no one can say no. Not even yourself.

Why did you choose entrepreneurship? I didn’t it chose me.

Is there anything else you would like to share with me? Please stream My new single “WTFYM” (A Ladies Anthem). The radio version is now available on all streaming platforms. The explicit version will be available on all streaming platforms.

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