Sheena Saddity CEO of Pink Luxury Toys Ltd.

Sheena Saddity, is a 26-year-old Go-Getter and owner of Pink Luxury Toys Ltd. Liability Co. She was born and raised in Brooklyn, NY. She has a Bachelor’s Degree in Biochemistry from the City University of New York, Hunter College. She enjoys volunteering and working with underrepresented children in her community to bridge the education gap and inspire them to apply to and graduate from college. She aspires to be an Ob/GYN and her company Pink Luxury Toys allows me to foster and grow her knowledge about women and their reproductive system. 

Pink Luxury Toys is an adult toy shop that curates products primarily focused on women. The brand focuses on women empowerment and strives to break the stigma around self-pleasure. 

Sheena started Pink Luxury Toys because she heard so many stories of women using unsanitary household items to pleasure themselves, not pleasuring themselves at all or waiting for a man to do it and not even experiencing the “big O”(Orgasm).

Her goal is to build a community and a shop for women who may be grossed out by sex stores or do not know what to buy. 

She believes every woman over the legal age should have at least one sex toy or self-pleasure device. Masturbation has been proven to relieve stress, increase mood, and even relieve cramps! Pink Luxury Toys wants to be a safe space for women of all colors to find what they need. 

PWH: Describe your brand and what you do in four words. RW: Make women feel confident 

PWH: What sparked your interest in the Toy Industry?

SS: I have been told on numerous occasions about women pleasuring themselves with unsanitary household items. I wanted to create a brand that was all-inclusive and introduce women that are freaked out by big adult toy shops to self-pleasure. Our brand is pretty, friendly, fun, and 18 years or older. 

PWH: What is one of the biggest misconceptions about the Toy industry?

SS: Misconceptions about self-pleasure or masturbation, in general, are that it’s nasty or it’s a sin. It’s natural. Most young women experience sexual desire as a teenager. It is normal and I think that it’s important to normalize self-pleasure in sex Ed and to speak about it. You hear of teenage boys jerking off, but if a young woman were to speak about it, she would be stigmatized and labeled. I think now we live in a time that is more open to the idea of a woman’s sexual freedom. It is empowering to be able to explore your body and find out what you like. It is YOUR body. 

PWH: Give us 3 Tips for safe Toy Use?

SS: 1. Wash your toys before and after use with an antibacterial soap or sex toy cleaner. 2. Read the directions, make sure it says 100% waterproof before using it in the tub. 3. Enjoy & release any negative thoughts you may have. 

PWH: What product do you recommend for women just starting to explore toys?

SS: At Pink Luxury Toys we carry our Secret Lipstick Vibrator. It’s shaped like a lipstick so you can hide it in plain sight. The lipstick part is made of body-safe silicone that has 10 vibration patterns. This is a great toy to start with because it’s cute, and if you get caught with it, no one would know. Also, It focuses on clitoral stimulation. Which is the only part of the body made for pleasure? So it allows you to feel what type of sensation patterns you like and it does not go into the vagina, which may feel intrusive if you are just starting out. 

PWH: What is your bestseller?

SS: Our bestseller is our Snow White Rechargeable Rabbit Vibrator. It has a clitoral stimulator, as well as a shaft that enters the vagina. So it’s double stimulating. It’s waterproof, as well as rechargeable, and reasonably priced at $59.99. 

PWH:Bonus: What is your definition of a Pretty Women Who Hustle’s?

SS: A pretty woman who hustles is me! A woman that does her routine and gets moving. Whether that be putting on lipstick and eyeliner or just a bb cream and facial moisturizer, she is confident in herself and she knows she looks good. Even if she looks a mess, it doesn’t matter because there’s things to be done and business to be handled, and when it’s time to show up and show out, she does just that! 

To connect with Sheena and The Pink Luxury Toys Brand visit them online at

Jakia Cheatham - Myles

CEO/Founder of Pretty Women Hustle Magazine

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