June 14, 2021

PRETTY WOMEN HUSTLE ONLINE

Pretty Women Hustle Is Dedicated To Highlighting and Promoting All Women Doing Extraordinary Things In Business and In Faith.

Nisha Parker and The Beaty and A Book Box Brand

Beauty And A Book Box launched in January 2019, after owner Nisha Parker and partners decided it was time for a change. Nisha is an educator and author. After attending events across the U.S. in 2017 and 2018- she realized that the desire to read and be well-read, had taken a backseat for a lot of women that she met. After seeing the hike in women learning how to do make-up and the increase in interest, even for herself – she decided to collaborate with some friends in various industries to launch a subscription box that would offer both of passions.

PWH: Define your brand in four words.

NP: Inspirational. Modern. Diverse. Informed

PWH: What is your ultimate goal for Beauty and a Book Box?

 NP: My ultimate goal for Beauty And A Book Box is to reach tweens, teens, and adults worldwide. I would like for us to send out millions of boxes each quarter. I would like for us to be able to send boxes to teens living in poverty and women in shelters. We have so many goals for our company. 

PWH: What can women expect when receiving their boxes?

NP: Women can expect to receive 6 full-sized items – which include a novel/book, two reading accessories (bookmarks, reading lights, journals, planners, pens, etc) and three beauty products from various brand-name and boutique beauty companies. (in the past we have sent out Glo by Glory palettes, NARS, BareMinerals, Bobbi Brown, Essie, Shea Moisture, etc) 

PWH: Who is your ideal audience?  

NP: Girls ages 9-17 Women – all ages. We currently have subscribers in 5 different countries. Our goal is to reach 15 countries in the next two years. We market to all literacy and makeup lovers. 

PWH: Where do you see beauty and a book box in the next five years?

 NP: I see us opening a warehouse and collaborating with school districts for reading and self-esteem initiatives. 

PWH: Bonus: Describe your definition of a Pretty Woman Who Hustles?

NP: A Pretty Woman Who Hustles, knows her worth and isn’t afraid to put herself in a decision-making position. She is a boss. She shows grace to others and she looks beautiful while handling her business. 

To learn more about Nisha Parker and The Beauty and a Book Box Brand visit https://www.beautyandabookbox.com

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